Our Team

Supply Chain Analytics

Elkafi Hassini

Research Director

Professor Hassini specializes in data-driven optimization with applications in supply chain management. His current research interests include big data optimization, supply chain analytics, supply chain risk management, sustainability performance measurement and strategic procurement. His research has been funded by several funding agencies including CFI, MRI ORF-RI, NSERC and SSHRC. His research has also been recognized through best paper awards and the faculty researcher of the year award.

He teaches supply chain management, procurement operations management and applied optimization.

Contact info:

hassini@mcmaster.ca

Supply Chain Team


Si Liu
Management Science


Research Area:
Data-driven optimization

Emanuele Blassioli
Management Science


Research Area:
Healthcare supply chain

Shamik Pushkar
Management Science


Research Area:
Last-mile logistics, Optimization

Armagan Ozbilge
Operations Management


Research Area:
Perishable food supply chain, Pricing

Nishit Bhavsar
Computational Science


Research Area:
Large Scale Optimization, Machine Learning

Yunfei Ma
Computational Science


Research Area:
Freight Transportation, Bottleneck Analysis

Ahana Malhotra
Management Science


Research Area:
Crowd sourcing, last-mile logistics, EDI

Heider Al Mashalah
Computational Science


Research Area:
Supply chain & big data, consumer behavior

Dewan F. Wahid
Computational Science


Research Area:
Data-driven Optimization, Network Sciences

Rayan B. Daya
Computational Science


Research Area:
Sustainable Logistics, Big Data Optimization

Junyi Shi
Computational Science


Research Area:
Health Informatics, Deep Learning

Amirhossein Yaghoubi
Management Science


Research Area:
Data-Driven Optimization

Marketing & Retail Analytics

Saurav Ray

Research Director

Dr. Sourav Ray’s expertise is in Industrial and Retail Marketing strategies with specific research interests in Strategic Pricing and Distribution Channel issues.

Recent topics of his research include using Big Data technologies for managing distribution channels, and dynamic pricing and product marketing practices in high-tech markets and Fast Moving Consumer Goods (FMCG) retail.

Contact info:

sray@mcmaster.ca

Marketing team


Rehan Khan
Marketing


Research Area:
Efficient Design of Sales Channels

Nehal Elhelaly
Marketing


Research Area:
Marketing strategy, Channel collaborations

Bharat Vaishnav
Marketing


Research Area:
Multichannel Marketing, Marketing Strategy